The watch is available in four colours and displays lap times as well as split times
Casio has launched its BABY-G BGA-240 under its Runners’ Collection. Priced at Rs. 5,995, the watch is aimed at women is available in four colours. The display shows lap times and split times which can be used during runs to control time and pace.
Read the complete press release below
Style and fitness go hand-in-hand when we talk of today’s women. With the growing athleisure trend combined with the ‘don’t stop moving’ attitude, the need of a perfect work out companion has increased massively amongst the new age women. Catering to this rising trend and the need for fitness accessories, Casio launches its first fitness BABY-G BGA-240 watch, under the Runners’ Collection for active girls with a trend setting attitude.
The new running-inspired collection by Casio, appreciates the sportsman spirit in young women and their ability to flow with the day-to-day task. This series features a fitness tracker with sturdy design, which is a perfect amalgamation of utility and style with a more sophisticated look for active girls.
Introducing the new fitness watch collection Mr. Kulbhushan Seth, VP, Casio India said, “This season, we wanted to give BABY-G a more sophisticated style for those young women who prefer being active and staying fit. We are confident that our new Baby-G Runners’ Collection will offer style and fitness to the fitness fanatic girls.”
BABY-G BGA-240 has been designed with a punching pattern and colours that match today’s sportswear. The watch features a round dial with hour markers that are designed for ease of reading during the run. The comfortable resin band has a protector which enhances the fit to the wrist, which lets you wear the watch for a longer span without any discomfort.
The digital display shows the lap times (time taken to complete a fixed distance) and split times (elapsed time from the start up to a certain point) – which could be actively used during the run, to set target time and to control pace.
The new watch comes in 4 colour variants – Black and white (BGA-240-7A and BGA-240-1A1), Black and green (BGA-240-1A2) and bright Pink (BGA-240-4A)- and is available at a price of Rs. 5,995. Customers can get the new BABY-G BGA-240 at their nearest exclusive Casio showrooms, leading modern retail stores and leading online partners.
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