Canon has launched four new cameras in the PowerShot and IXUS range. These include the PowerShot G9 X Mark II, the PowerShot SX430 IS, the IXUS 190 and the IXUS 185. The PowerShot G9 X Mark II features the latest DIGIC 7 processor and a 1-inch image sensor, and is priced at Rs. 30,995. The PowerShot SX430 IS sports a 45x wide zoom lens and costs Rs. 14,995. The IXUS 190 and 185 are ultra-compact digital cameras and are priced at Rs. 8,995 and Rs. 6,995 respectively. All four cameras will be available from February onwards.
Read the complete press release below
Canon today announced the launch of four new cameras in the PowerShot and IXUS range. The PowerShot G9 X Mark II in G Series line of premium digital compact cameras, the ultra-zoom PowerShot SX430 IS, the compact lifestyle cameras IXUS 190 and IXUS 185.
The PowerShot G9 X Mark II features the latest DIGIC 7 processor and produces high quality images and new levels of performance for accurate detection and precision tracking of subjects. It offers the convenience of a high-performance camera in a compact, lightweight design and a 1 inch image sensor, enabling high quality clarity even in low light conditions. With built in Wi-Fi and NFC connectivity functions, sharing vibrant and crisps videos and images on social media platforms will be breeze.
The PowerShot SX430 IS is equipped with a powerful 45x wide zoom lens, making it well suited for landscape photography and in capturing details of faraway subjects. The IXUS 190 and IXUS 185 are ultra-compact, intuitive to use while still packed with useful features to make photography a breeze for anyone. Equipped with Wi-Fi and NFC connectivity, users of the IXUS 190 and PowerShot SX430 IS can easily share their images while on the go.
Mr. Eddie Udagawa, Vice President of Consumer Imaging and Information Centre, Canon India said, “We have always been committed to bringing the most innovative products to our customers. This trend continues in 2017 with the introduction of new cameras in PowerShot and IXUS range with advanced features and excellent quality. Our research and development team are constantly bringing the best in class products to our consumers. The latest launches will surely storm the digital compact camera space empowering the photography enthusiast’s manifold”.
Key features – PowerShot G9 X Mark II
Intelligent DIGIC 7 delivers on-point performance
The new DIGIC 7 image processor delivers high precision tracking performance and allows for touch detection of image subjects. In addition the DIGIC 7 image processor also makes continuous shooting of 8.1 fps possible, making it effortless for users to track and capture fast moving subjects and pick the ideal image from the continuous shots taken.
The 3x large aperture zoom lens (24-84mm (35 mm equivalent)) assures high image clarity in varied shooting situations, even in low-light conditions.
The DIGIC 7 image processor also underpins the enhancement of image quality on the new PowerShot G9 X Mark II, even at high ISO speeds. At ISO 1600, edge noise is suppressed to the equivalence at ISO 800, thus maintaining excellent resolution and higher level of image clarity.
The newly developed dual sensing image stabilisation (IS) feature provides 3.5 stops of image stabilisation when shooting still images, reducing camera shake more effectively even when shooting in low light or night conditions. The dual sensing IS works by using two types of information processing: A gyro sensor that detects physical vibration and a new algorithm that utilises information from the image sensor to compensate for image blur.
Control and creative functions
Included on the PowerShot G9 X Mark II is the Picture Style support found in the Canon’s EOS series of cameras, with 8 pre-set styles, similar to the Canon EOS DSLR line of colour reproduction. The touch screen LCD and control ring makes it easy and more intuitive to adjust and change camera settings as the user desires. The PowerShot G9 X Mark II is now equipped with the in-camera RAW image processing feature. Batch processing of RAW files is also possible and particularly useful for shots which are sequential or in the same scene.
Connectivity and smartphone app control
Bluetooth low energy technology is also newly introduced to the PowerShot G9 X Mark II. The technology empowers seamless and automatic Wi-Fi connection between cameras to mobile devices, while ensuring low power consumption, enabling both power-efficiency and longer hours of connectivity. With Bluetooth low energy technology, users may also use their mobile devices as a remote control for shooting or playback of images, enabling users to have greater control and options.
The new version of the Camera Connect smartphone app interface for remote live view shooting delivers improved usability with both the guide display of AF operations and setting display on the same screen. The new image filter function of the Camera Connect smartphone app also makes it easier to search through vast amount of image and video files on an SD card.
Product Specifications
PowerShot G9 X Mark II
The product will be available at INR 30 995.00/unit from February onwards.
Key features- PowerShot SX430 IS, IXUS 190 and IXUS 185
With its nifty design and lightweight body, the PowerShot SX430 IS, IXUS 190 and IXUS 185 are perfect for capturing life’s special moments. Powered by the DIGIC 4+ image processor and a 20 megapixel CCD image sensor, image clarity and brightness is assured, despite its compact body size.
Using Canon’s ZoomPlus technology, users can effectively double the zoom range without a noticeable loss in image quality.
With a date stamp function that records the date and time on the actual image, it becomes much easier for users to keep track of their memories. For those new to photography, the IXUS 190 and IXUS 185 has an easy Auto mode, which disables all non-essential buttons, thus making it easy for users to simply point and shoot.
Product Specifications
PowerShot SX430 IS
The product will be available at INR 14 995.00/unit from February onwards.
IXUS 190
The product will be available at INR 8 995.00/unit from February onwards.
IXUS 185
The product will be available at INR 6 995.00/unit from February onwards