Virat Kohli, Shreyas Iyer, and more spotted wearing Whoop fitness wearable: What's special about it?
From action replays for run-outs to ball-tracking for DRS, we’ve all seen technology enhance cricket over the years. And at the first semi-final between India and New Zealand at ICC Cricket World Cup 2023, cricketers like Virat Kohli, Shreyas Iyer, and Suryakumar Yadav were spotted wearing a curious new fitness band.
This fitness wearable is from a company called ‘Whoop’, and sadly it’s not yet available in India. Not surprisingly, images of Virat Kohli wearing the Whoop fitness band has made waves around the world, including on social media.
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Even Will Ahmed, the founder and CEO of Whoop, took notice of the Indian cricketers wearing his product on the field last month. Ahmed also hinted that his wearable might soon be launched in India.
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The fitness company Whoop introduced its initial fitness tracker, Whoop 1.0, in 2015. Over time, the wearable evolved, leading to the release of its latest version, Whoop 4.0, in 2021.
The most notable difference between Whoop and other wearables is the physical design: Whoop lacks a screen.
Unlike many other wearables, the Whoop doesn’t require removal for charging. This unique feature enables serious fitness enthusiasts to continuously track their metrics around the clock, 24/7, without interruptions for charging.
The company claims that the users can wear their Whoop anywhere on their body, and can still get lab-level accurate data that outperforms other leading wearables.
The Whoop app calculates daily performance scores, health metrics and real-time stress levels.
Recently, the company launched a new “WHOOP Coach” feature which offers real-time answers. This feature is powered by OpenAI and uses the wearer’s personal WHOOP data, and the latest in human performance science to give them custom performance coaching.