MTS India launches ‘Homespot’ Instant Wi-Fi Solution
MTS is targeting the home segment; especially in the tier 2 and tier 3 cities with its new Homespot Instant Wi-Fi solution.
Sistema Shyam TeleServices Limited (SSTL) that provides telecom services under the brand MTS today announced its entry into home WiFi segment with the launch of Homespot Instant WiFi solution.
The Homespot Instant WiFi solution comes with an MBlaze Ultra dongle which works with a simple plug and play mechanism and can provide broadband access to five users simultaneously including smartphone users.
The data plans for Homespot Instant Wi-Fi solution start at Rs. 248/- for 1GB of prepaid data with free WhatsApp and Viber. Customers can choose from a range of other unlimited prepaid and postpaid plans depending on their usage.
MTS says its new solution marks a strategic shift in focus from being primarily a dongle driven data company to a WiFi solutions provider.
According to Leonid Musatov, Chief Marketing & Brand Officer – MTS India, “MTS is traditionally known as a data dongle provider in the Indian market. The plan is to now shift focus and be recognised as a world-class Wi-Fi solutions provider. With the Homespot Instant Wi-Fi solution, we have a fantastic product to address the internet needs of multiple users including Smartphone customers at home with a single, easy to use device”. Leonid further added, “The launch of Homespot Instant WiFi solution is being supported by integrated communication campaign featuring a TVC that will see the return of MTS Internet Baby in an all new avatar. The launch of this campaign will coincide with the upcoming cricket world cup”
Also read: In focus: MTS India's free Wi-Fi service on Rapid Metro Gurgaon and 2015 to be crucial for telecom sector
Prepaid |
Postpaid |
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Device Price – Rs. 1299 with 10 GB bundled data usage. |
Device Price – Rs. 999 |
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MRP |
Usage |
Validity |
MRP |
||
Rs 248 |
1GB |
1 month |
Rs 550 |
||
Rs 399 |
3GB |
1 month |
Rs 700 |
||
Rs 499* |
5GB |
1 month (Free Viber & WhatsApp) |
Rs 999 |
||
Rs 699 |
7GB (Unlimited) |
1 month |
|
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