Google is extending its #BestPhonesForever video series on YouTube, featuring the Pixel and iPhone. The most recent addition to the series is named “The Big Game.” The latest video focuses on AI features. In the video, it seems like a group of iPhones is competing against a team of Pixels in a match.
In the latest #BestPhonesForever video, Coach iPhone takes the spotlight as it delivers a halftime pep talk to a team of iPhones. The iPhones express their concerns, highlighting the competition with the rival Pixel team that is consistently getting AI features, including Circle to Search and AI-powered video boost.
Also read: Google Pixel 8 series to have ‘Circle to Search’ and 3 more features
Coach iPhone mentioned how the Pixel does have advanced AI to fix group photos, summarise recordings and reduce noise in videos. Then, the coach iPhone highlighted the changes in the iPhone 15 series like the reduced weight, contoured edge, and USB-C port.
Also read: iOS 18 could go big on AI: Here’s what we expect
The Coach iPhone further encouraged the team members saying that they don’t need those “fancy schmancy” AI features.
In short, through its latest video, Google wants to show how Apple iPhones are lagging behind Pixel phones in terms of AI features.
It’s worth noting that Google’s enjoyment in the realm of AI might face a challenge soon, as Apple is reportedly gearing up to introduce its own AI features with the upcoming iOS 18. We can expect the new update to drop in June this year during the WWDC.
Now, let’s talk about the upcoming iPhone features. We could get a more improved version of the personal assistant Siri. It is expected to get more intelligent and could even use a new AI system that incorporates large language model technology.
In the upcoming iOS 18 update, the Messages app will likely feature integrated AI capabilities, allowing it to handle inquiries and even assist in auto-completing sentences. Additionally, Apple Music could also incorporate AI features that will auto-generate playlists.
AI is also expected to be incorporated with your iWork apps such as Keynote and Pages. And for the developers, Apple will likely include AI features with Xcode too, helping developers write new applications more swiftly.
