Apple has been under the European Union’s radar for a while now. With the new laws in place, the company has been forced to make some changes to its operations. On Thursday, Apple announced that iPhone and iPad users in the European Union will soon be able to delete the App Store and Safari browser from their devices. Yes, that’s a big move.
Apple has traditionally maintained tight control over its software ecosystem on its devices for a while now. And this move is a significant shift for the company. However, Apple was forced to take this route to comply with the new Digital Markets Act (DMA).
As part of its compliance with these regulations, Apple has been forced to loosen its grip on certain pre-installed apps, allowing users in the EU to remove not just the App Store and Safari, but also apps like Messages, Camera, and Photos. Only the Settings and Phone apps will remain undeletable.
In addition to allowing app deletions, Apple is introducing a new section where users can manage default settings for browsers, messaging, phone calls, and other features. Users will get more control over their devices
Also read: EU mandates Apple to allow 3rd party app stores and apps on its devices
For starters, Apple did not take this up on its own. This move has been driven by the need to comply with the EU’s new DMA rules. These new digital rules require Big Tech firms to offer more options and flexibility to users. This focuses on default apps and payment systems particularly.
If you remember, Apple asked its app developers to use its payment system, taking a cut of transactions. The EU argued that this practice killed the competition, leading to accusations of antitrust violations. In response to this, Apple is now adjusting its policies to allow developers in the EU to use alternative payment methods and marketplaces too.