Flipkart has announced the Super Cooling Days from April 21 to April 26 2023. The event aims to help with the high demand for cooling appliances, including air conditioners, refrigerators, fans, and coolers, during the early summer season.
Customers can choose from the wide range of sellers and brands offering energy-efficient ACs, air coolers, smart fans equipped with BLDC motors (brushless direct current motors), and refrigerators. The event will feature attractive deals, exchange bonuses, free uninstallations, and bank and prepaid offers on cooling appliances.
All these AC features a 5-star energy efficiency rating from BEE (Bureau of Energy Efficiency).
This Whirlpool split AC is available at a 50-percent discount on Flipkart. The sale price is ₹36,999. This comes with 4-in-1 convertible cooling, inverter, 1.5-ton capacity, remote control, copper condenser coil, 35db noise, dust filter and auto air swing.
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The Samsung split AC is up for grabs at a 41-percent discount on Flipkart. You can buy it for ₹42,599. It is equipped with a copper condenser coil, remote control, 2-way air direction, auto mode, and dust filter.
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You can purchase the LG AC at ₹45,490 after 40% discount on Flipkart. It features a split design, 6-in-1 convertible cooling, copper condenser coil, and a 4-way swing. LG also claims the AC is capable of offering anti-virus protection.
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The sale price of Lloyd 1.5 ton 5-star split AC on Flipkart is ₹43,599 after a 35-percent discount. The AC sports a copper condenser coil, 4-way air direction, Anti-bacteria Filter, and a dust filter.
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IFB has packed the FastCool 1.5-ton AC with copper coil, a 7-stage air treatment, 4 way Air Swing, Stabilizer-free operation, and filters for dust, PM 0.3 particles, and bacteria. You can snag it for ₹43,990 after a 25-percent discount.
Check it out here.
The e-commerce company has noticed a large hike in demand for cooling appliances, mostly from Tier 2+ towns. The constant yearly growth of air conditioners and refrigerators has increased by 1.3x and 1.4x, while air coolers recorded a 2x growth and fans saw a 1.4x growth.
People usually prefer energy-efficient cooling products along with advanced technical features such as Wii-enabled features, FrostWash technology, Bottom Mount Freezers, remote control, convertible technology, and inverter compatibility. Noiseless BLDC motors are the most demanded fans, especially in tier 2 and beyond cities.
Blue Star, LG, Samsung, Lloyd, Daikin, and Voltas are considered the leading air conditioner brands in India, according to Flipkart. However, Samsung, LG, Whirlpool, Haier, and Godrej are the highest-selling refrigerator brands. In addition to that, Symphony, Hindware, and Crompton are the top air cooler brands. In the last, Flipkart considers these brands; Atomberg, Crompton, Orient Electric, Havells, and Bajaj as the leading fan brands in India.
Flipkart's 'Super Cooling Days' event is expected to provide for the high demand for cooling appliances across various cities such as Delhi, Hyderabad, Chennai, Patna, Lucknow, Bangalore, and Kolkata.
This article is co-authored by G S Vasan.