Creative releases two new portable media players – ZEN X-Fi Style and ZEN Style 300

Creative has released the ZEN X-Fi Style and Creative ZEN Style in India today, aiming to deliver more affordable portable media players in the market.

The new PMPs have apparently been “enhanced with new designer looks that exude style that is both trendy and functional”. The products have apparently been launched keeping in mind Creative’s upcoming Pure Audio Campaign for high-performance speakers and premium noise isolation earphones.

Creative ZEN X-Fi Style

The Creative ZEN X-Fi Style provides all the functions of a basic media player, and also sports X-Fi technology in addition, such as the Crystallizer and Expand features. Crystallizer attempts to restore lost details to the music, while Expand provides “natural sound staging.” Other features of the player include:

• Bright 2.4-inch TFT display
• X-Fi technology for crystal clear music
• Video-out in X-Fi audio quality
• Lossless audio support (FLAC)
• Up to 25 hours of audio playback, up to 5 hours video
• FM radio, alarm clock, calendar and voice recorder
• 8GB, 16GB & 32GB capacities
• Built-in speaker for music sharing
• Playback for downloaded RSS feeds
• Colours: Black, white and red (8GB and 16GB models)

The Creative ZEN X-Fi Style will be available in leading retail stores soon at the following MSRPs:

• 8GB – Rs. 6,999
• 16GB – Rs. 8,999

Creative ZEN Style Series

The Creative ZEN Style Series is the more affordable of the two, and doesn’t feature X-Fi technology. However, they aim to provide all the features that users want in a basic portable media player, “with unmatched digital music playback.” The Creative ZEN Style Series of PMPs comprises the Creative ZEN Style 100 and Creative ZEN Style 300, and they’re exactly the same, except that the Creative ZEN Style 300 has a built-in speaker and FM radio in addition. Other features include:

• Bright, full colour 1.8-inch TFT display
• Up to 32 hours of music playback from a single charge (@128kbps MP3)
• 4GB, 8GB & 16GB capacities
• Built-in speaker for music sharing and FM radio (Only with Creative ZEN Style 300)
• Alarm clock, calendar and voice recorder
• Colours: Black (Creative ZEN Style 300 and Creative ZEN Style 100), white & blue (8GB & 16GB models Creative ZEN Style 100)

The Creative ZEN Style 300 will be available in leading retail stores soon at the following MSRPs:

• 4GB – Rs. 4,199
• 16GB – Rs. 5,499

The Creative ZEN Style 100 will be launched soon, and we’ll update you with the prices when it is.