Snap has previewed its real-time image model for Snapchat that can instantly bring your imagination to life in AR.
This feature will make it possible to type in an idea for a transformation and generate AR experiences in real time.
Snap also introduced a new GenAI Suite to its AR authoring tool Lens Studio
In the ever-evolving world of social media, staying connected has never been more effortless. Snapchat, known for its disappearing messages and filters, has become very popular among Gen Zs and Millennials.
Snap, the parent company of Snapchat, has unveiled new AR experiences powered by GenAI for Snapchatters and its AR developer community.
Let’s take a look at the details.
Also read: Snapchat announces Editable Chats, Emoji Reactions, new AI features & more
Real-Time AR experience
Snap has previewed its real-time image model for Snapchat that can instantly bring your imagination to life in AR. This feature will make it possible to type in an idea for a transformation and generate AR experiences in real time.
“This milestone of running GenAI models in real-time on mobile devices is made possible by our team’s breakthroughs to optimise faster, more performant GenAI techniques,” the company said.
In my opinion, this real-time image model represents a significant leap in AR technology, making creative expression more immediate and accessible. However, we have to wait for its public release to test how creative it truly is.
Also read: Snapchat will add watermark to AI-generate images for better transparency: Check details
New GenAI Tools for AR Creator Community
Snap has also introduced a new GenAI Suite to its AR authoring tool Lens Studio, enabling AR creators to generate custom ML models and assets to power their Lenses.
This suite of tools is said to supercharge AR creation by saving weeks to even months of time creating new models from scratch, making it possible to build high-quality Lenses faster than ever.
The company aims to empower anyone to express themselves through the tools in Lens Studio, and the GenAI Suite adds new capabilities to unleash new dimensions of creativity.
Artists, creators, and developers can mix custom ML models with additional AR features to create just the right look for a Lens, Snap said.
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Ayushi Jain
Tech news writer by day, BGMI player by night. Combining my passion for tech and gaming to bring you the latest in both worlds. View Full Profile
