OLX mobile app goes past 6 million downloads
OLX classifieds services claims visits to its mobile app have grown 700% in tier 2 and tier 3 cities.
Online classifieds service, OLX.in, has announced its mobile app has gone past 6 million downloads in India. Over three-fourth of the downloads have come from Android devices, especially the low-cost ones.
The OLX mobile app has a 4.4/5 user rating on Google Play Store India based on 84,000 consumer reviews. OLX reveals mobile contributes more than 60% of overall traffic of OLX.in. It is tremendously popular among big cities and is generating a phenomenal response from tier-2 and tier-3 cities as well. The OLX mobile app has seen regular visits from tier-2 and tier-3 cities, growing at 700% in 2013 alone.
“We were the first to offer the mobile webapp and native app, and by investing early we have been able to ride the mobile internet boom in the country. The OLX mobile app complements our website to provide the most convenient platform for buying and selling anywhere as mobile is driving internet penetration in India. We are thrilled about the response to our app, and will continue to innovate and improvise in order to provide our users with a better and a more rewarding experience,” says Amarjit Batra, CEO, OLX.in.