The art of mastering the smartphone upgrade cycle
Shorter upgrade cycles, rapid refresh in technology and the need to have the latest and greatest. How does one keep up and stay ahead of the ‘Smartphone Upgrade Curve’? Let’s find out!
As many as 200 new smartphones were launched in 2015, yes that translates to a new smartphone being launched almost every next day! Our appetite for adopting the latest and greatest technology in smartphones and the increasingly important role of smartphones in our daily lives has put the ‘Smartphone’ at the center of our digital lives. Like it or not, the direct impact of this rapid change calls for you to adopt, upgrade and be on top of the Smartphone upgrade cycle, ensuring you are always using the latest technology while keeping a close eye on your budget.
Your 6 month old flagship smartphone just got owned!: This is when you realize that what was termed as ‘latest and cutting edge’ 6 months ago either become the norm or has been overtaken by something better, newer and fancier. For instance, technologies like biometric login systems (finger print sensor), phase detect autofocus or fast charging were considered premium and flagship territory at the start of 2015. Today, these very premium features are available in budget and mainstream smartphones. The sheer demand for latest features is allowing components makers to rapidly reduce costs by utilizing the economies of scale by mass producing tech (components) that were once reserved for premium devices.
So, how do you keep up and master the art of owning the right Smartphone?
For the flagship approach, timing is everything: If you got the budget and are looking at a relatively long-term ownership period (9-12months). Buying the latest flagship Smartphone will ensure you get the latest tech out there. Having said that, upgrading to flagship smartphone isn’t as straightforward as buying the most expensive smartphone out there. If you are considering a flagship smartphone, the buying period will play an important role. For instance, most flagship Android smartphones are launched in the Feb-March time frame in India, while the Nexus series of smartphones is refreshed around the Sept-October time frame. Zero-in on the brand and keep a close tab on the launch dates, follow the flagship launch cycle if you want to ensure you end-up with the right flagship smartphone.
How it works: Flipkart Smartphone Exchange Deals
Take advantage of those Exchange offers: Shorter upgrade cycles mean better exchange deals, more value for your old smartphone. Exchange offers save you the hassle of finding a buyer for your old smartphone while offering you great value for your old device. But, exchange offers aren’t always the great deal that they promise to be. Selecting the right store/seller that gives the best deal for your old smartphone along with a hassle free process is the key. Stores like Flipkart offer good exchange deals that throughout the year. We’ve come across some pretty good deals on popular smartphones on Flipkart, and the simple 3-step exchange process ensures complete peace of mind.
Brand popularity and resale value matter: While the brand name shouldn’t be at the core of your decision making process, market information in terms of popular brands, brands with best exchange deals, etc. can go a long way in planning that upgrade. Here’s are data that points that were shared with us by Flipkart, giving us deeper insights on what’s popular and which brands have the most loyal customers.
Top 5 brands that customers are loyal to when upgrading to a new smartphone
1) Google Nexus series smartphones
2) Motorola Smartphones
3) Lenovo Smartphones
4) Apple iPhones
5) Samsung Smartphones
So, now that you have your smartphone upgrade path all sorted, which smartphone are you upgrading to next? Need some help?
Here are some cool Smartphone Exchange Deals that should help you get started with that upgrade
1) Moto X Play
2) Nexus 6P
3) Apple iPhone6s
4) Asus Zenfone Selfie
5) Lenovo K3 Note
Parting Tip: Follow those leaks! New Smartphones seldom surprise you, they aren’t the best kept secrets in terms of features, specs or even the design. All things considered, these leaks are your best friends in terms of keeping track of what’s coming and which models are worth tracking. Leaks not only help you to narrow down on your prospective options, they also help you eliminate and dump some as well. Saving you from the misery and disappointment that often surrounds some of the most anticipated smartphone launches.
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