A look back at the history of OPPO’s selfie-centric smartphones

Updated on 22-Mar-2018
HIGHLIGHTS

OPPO has been one of the pioneers of the selfie movement and aims to continue the trend with its upcoming OPPO F7 smartphone.

OPPO has been one of the pioneers of the selfie movement. Back in 2011, the company launched the OPPO U710, one of the first devices to come with an inbuilt ‘Beautify’ feature. The company continued the trend with their OPPO ULike 2, the company introduced the 80-degree wide-angle lens to the front camera. This made for easier group selfies as you and your friends didn’t need to squeeze together. 

With its F-Series, OPPO continued its focus on selfies. The first in the series was aptly called the OPPO F1 that offered an 8MP camera. The series also offered the OPPO F1 Plus and the F1s that offered a whopping 16MP camera on the front. The F1 Plus offered a large screen, while the F1s offers more RAM and storage.

With its next phone, the OPPO F3, the company embraced the dual-camera trend, but not in a way one would expect. While most companies were offering two cameras on the back, the OPPO F3 and its larger sibling, the F3 Plus, had two on the front. One was aimed at taking solo pictures, while the other was aimed at group selfies as it sported a wide-angle lens. An idea the company had first used with the OPPO ULike 2. The idea being that you were free to choose between the two cameras as you saw fit. 

With the OPPO F5, the company took another trend and applied it to selfies. This time, it was the power of Artificial Intelligence, or AI. The AI in the phone would take a look at your selfie enhance it by comparing it to the company’s huge database of images. It would enhance the symmetry between your facial features with the aim of creating a more natural selfie. On top of this, you also got a 16MP front camera and an 18:9 display aspect ratio. 

With so many selfie-centric phones, it’s pretty obvious why OPPO chose to dub itself the “Selfie Expert and Leader.” The company has been in the selfie game for many years now and it seems like it has no intention of slowing down. With its next smartphone, the OPPO F7, the company will no doubt aim to take things to another level. The new phone features a large 25MP front facing camera and the next generation of its AI Beauty Technology. On top of that, you also get a large 6.2-inch Full HD+ display that offers an aspect ratio of 89.09%. There’s also a notch on  top of the display to differentiate it from the rest of the phones. How good is the new phone? Well, you’ll just have to wait to find out. 

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This is a sponsored post, written by Digit's custom content team.

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